Men’s key trends are typically rigid, robust fabrics in neutral hues with subtler decorations. They come in various styles, including sportswear, winter wear, nightwear, casuals, formals, and ethnic. In addition, increasing interest in personalized and customized apparel is one of the most current developments in this sector.
Sellers should pay attention to the trends listed in this article to capitalize on sales this season. But first, here is a brief overview of the market.
Are men’s key trends worth the investment?
In 2021, the global menswear market had a value of $533 billion. IMARC Group projects that the market will grow at a compound annual growth rate (CAGR) of 5.9% from 2022 to 2027, reaching $746 billion.
Due to rising fashion awareness among millennial men, the men’s clothing sector is expanding significantly. As men become more conscious of fashion and have the opportunity to pay higher costs, fashion designers have begun to concentrate on the male side.
The expansion of garment companies results from the rising purchasing power of males in the US.
Five sustainable men’s key trends of A/W 22/23
A traditional button-down shirt, a blazer, and a pullover sweater with beautiful cable knitting are great combos for men that need to look good. In addition, men’s consumers can try a hoodie with a higher zipper and the coziest fleece jacket for the insanely comfy fitting.
Men can simply balance out all that more down below. Hence, they can complete the look with a well-fitting crew-neck T-shirt. Tucking the top in emphasizes the classic front pleats and higher waist of many larger trousers.
Clothing requirements for men have also become more relaxed, making wide-leg trousers a good choice for everyday smart-casual during the cold months.
The puffer jacket is the backbone of this trend, coming in various styling ideas. Insulated down coats and other heat retaining jackets are also included as this trend prioritizes functionality and protection a little more than fashion aesthetic while leaving enough room for designers to go wild with ideas.
One of these is the quilted jacket. The puffiness of these quilted jackets is due to the use of goose, duck down, or synthetic fibers, which are held in place by internal baffles.
For earthy tones, black and brown mix perfectly. They are opposing colors that look amazing when combined, such as an earth tone puffer jacket with ripped black jeans.
Men could also wear puffer jackets to parties in the colder months if desired. A traditional black one is a fantastic color to wear because it is easy to layer with other garments, such as a hoodie or an undershirt. Men can pair it with blue or black jeans.
With grey chinos, an orange puffer jacket will look terrific. Men could wear a flannel under their shirts. This look is appropriate for travel or road trips. Customers can also choose lightweight jackets to avoid difficulty and irritation while driving or in the middle of a situation.
So many winter outfits can be built around timeless crew neck knitwear. So, retailers should not undervalue the adaptability of this knitwear mainstay; men can wear it with everything from basic denim to black pants and cargo pants or even under a suit for a more upscale appearance.
Men would have difficulty finding anything wrong with this item because it is made of recycled polyester and gives extra texture and appeal to even the most basic clothing. For example, men can wear it with straight-cut white jeans for a casual winter look to get more wear out of it even as the weather cools down.
This style already includes cardigans. For example, the ribbed option adds extra texture and pairs well with most outfits because of its neutral shades of white, navy, and yellow. Men can pair these with plain T-shirts, cargo pants, or blue denim for a more preppy appearance.
The Aran jumpers are typically made on the Aran Islands, the west coast of Ireland. This Highland Home Industries choice is one of the most authentic examples of the knitwear style, quickly becoming one of the go-to winter wardrobe essentials.
Its promise to keep consumers warm on chilly days will let men easily transition from the bar to the park to a winter walk. It is made entirely of wool. For everyday wear, men can team it with jeans or chinos trousers.
Design for digital
Digital printing or Direct to Garment (DTG) is a much newer process that involves an artwork being processed by a computer and then printed directly onto the surface of a product. DTG is not a transfer—the ink directly adheres to the fabric of any custom shirt.
During the fall and winter seasons, men who want to stand out can rock this staple, incorporating a shirt with unique digital color, pattern, and print. While warmth is crucial, choosing a natural fabric is also advised (as opposed to a synthetic fabric or blend like polyester).
A natural fabric will increase the T-shirts’ breathability and prevent sweating, especially if they are going to be worn inside or with another layer of clothing. An excellent material option that is warm, breathable, and gentle on the skin is cotton. It also has a timeless, classic appearance. However, other choices exist, such as hemp and Merino wool.
For men who prefer a V-neck (and want to stock up), the digital print shirt with bespoke abstract patterns and designs is one of the most classic T-shirt options in the market today.
Tight-fit tanks are great layering pieces and give more cooling value than a regular cotton T-shirt. Men can place it underneath knitwear, a blazer, jacket, or even a shirt and pair it with denim or chinos trousers.
Patterns are a terrific method to show off one’s personality to outsiders while giving a certain piece of clothing a focal point with graphics and eye-catching intricacy. Men can pair the tank with well-tailored shorts that are not too short (above the knee is best).
Men could theoretically choose a multicolored sweatshirt with blue and green patterned pants for a more relaxed, cool look. To tie everything together, customers could also wear white or black denim. This casual outfit of a multicolored hoodie and blue pants is extremely dapper and incredibly handsome.
These trends focus on exquisite men’s wear styles with a high demand. The digital print shirts and hoodies are perfect for classic casual outings, arcade games, and movies. At the same time, the fur and woolen sweaters are for semi-casual movements like reunions.
There is also the hyper-functional puffer jacket, perfect for keeping warm on a cold date night. Businesses can easily follow these trends and make sales from them as they will be in the market for quite a while.